What’s it like working with me

I bring the agility and resourcefulness acquired in startups, combined with operational rigor and expertise in managing complex projects in corporate environments.

I know when to use AI to speed up workflows and improve delivery times, while ensuring that human creativity remains at the heart of every project.

The Good-to-Know’s

  • Education

    Education

    Université du Québec en Outaouais
    BA Communications
    2012-2016

    Jeux de la Communication
    3 participations, 2 podiums

  • Languages

    Languages

    L1 (first language)
    French (Canada), English

    Limited working proficiency
    Italian, Spanish

  • Certifications

    Content Marketing
    HubSpot Academy

    Spanish Marketing Internship
    Instituto Hemingway

Technical Skills & Programs

  • Content Creation

    Canva
    Figma
    Adobe Premiere
    DaVinci Resolve
    MS Suite
    Google Workspace

  • Web Management

    Wordpress
    Squarespace
    Drupal
    Wix
    SEMrush
    SiteImprove

  • Marketing Automation & Analytics

    HubSpot
    Google Analytics
    Hootsuite
    Buffer
    Hotjar
    Mailchimp
    Constant Contact

  • Collaboration & Project Management

    MS Suite
    Google Workspace
    Zoom (Calls & Webinars)
    Slack
    Jira/Confluence
    Miro

  • I don't think Mariève realizes just how much vibrancy, creativity, and joy she radiates in conversation and presence. Instituto Hemingway Language School will be forever changed for the better from her determination.

    Arielle Farinas, Instituto Hemingway, Bilbao

  • Mariève delivers consistently high-quality work in both English and French, and can be equally counted on to work independently or in collaboration with others. Her internal drive to stay up to date in the field and her excellent marketing instincts translate into a willingness to bring forward new ideas.

    Melynda St-Pierre, The Medical Council of Canada

  • Marieve is wonderful to work with. She has a great approach to storytelling. She doesn't rush, pays attention to details but is also fast at the same time. She is very well put together in terms of thought processes and work.

    Ritumainty Mondal, Constructor Technology

Experience

Smartpricing is a revenue management software that aims to empower hotels and lodging businesses to grow their revenue.

Key responsabilities →

  • Define and maintain the brand voice: Establish tone of voice and communication guidelines for all internal and external materials through customer insights for the English market.

  • Create and optimize content: Develop digital and print materials, including websites, newsletters, ads, brochures, blog posts, and case studies, while ensuring alignment with SEO strategies.

  • Collaborate and communicate: Work with external content creators and the marketing team to produce compelling content that reinforces the Smartpricing brand.

Copywriter

Smartpricing

Mar. - July, 2024

Constructor is an all-in-one platform for education and research, specializing in machine intelligence and data science.

Key responsabilities →

  • Develop and tailor strategies: Collaborate on creative marketing plans, adapting national strategies to meet regional goals and strengthen brand positioning.

  • Drive alignment and execution: Partner with sales teams to achieve regional sales targets and oversee budgets, ensuring alignment with financial objectives and KPIs.

  • Optimize marketing efforts: Localize websites and materials, evaluate ROI, and refine strategies to maximize productivity and impact.

Product Marketing Manager

Constructor Technology

Mar. 2023 - Mar. 2024

Constructor Group is a science, education, and technology ecosystem aimed to address the most pressing world challenges of today.

Key responsabilities →

  • Develop and execute marketing content: Create and oversee banners, emails, newsletters, event assets, and other materials, ensuring alignment with brand messaging and strategy.

  • Collaborate on visuals and campaigns: Partner with designers and social media teams to deliver cohesive, engaging content for digital, marketing, PR, and advertising efforts.

  • Ensure quality and innovation: Edit marketing materials, maintain brand standards, monitor industry trends, and propose fresh ideas to enhance the business model.

Content Marketing Specialist

Constructor Group

Oct. 2021 - Mar. 2023

The MCC is an organization charged with the partial assessment and evaluation of medical graduates and physicians through standardized examination.

Key responsabilities →

  • Support marketing campaigns and analysis: Support the creation, execution, and evaluation of marketing initiatives, including social ads and email blasts, while proposing innovative ideas to enhance product and service promotion.

  • Enhance communication and content management: Draft, edit, translate, and manage materials for stakeholders, update websites, create templates, and schedule posts to ensure consistent and timely messaging.

  • Oversee web and administrative tasks: Manage content updates, implement website changes, monitor communication channels, and address escalated issues while coordinating the distribution of promotional materials.

Communications & Marketing Coordinator

The Medical Council of Canada

Aug. 2019 - Dec. 2021

Get in touch